Wisconsin Inno | January 27, 2022
Consumers will soon be able to order a smart basketball hoop that will enable them to get expert training and compete against friends without leaving their own driveway.
The device was invented in Milwaukee by Huupe, a startup that intends to transform basketball like the Peloton exercise bike disrupted home fitness.
Huupe has raised more than $1 million in capital from investors including Tundra Angels of Green Bay; F Street Ventures, part of Milwaukee’s F Street Group; and Ball Tek, a group of angel investors in Milwaukee and Washington, D.C., Huupe CEO and co-founder Paul Anton said.